Declutter Your Marketing, Get Better Results

This week, I want you think about excess.  Picture way too much of something.  Stacks of receipts to fumble through at tax time.  Walking into an ice cream store with way more than 33 flavors.  A field of tulips in every color you’ve ever imagined, rows of classic cars lined up on Pebble Beach, yadda […]

Read More

Spotlight on Success: Partners with Nature’s 1,100% ROI

Partners with Nature saw a 1,100% ROI and overstuffed their calendar with appointments Not all ROIs are created equal and when it comes to what Partners with Nature pulled off, they’ve really figured something out. We love highlighting the successes that we help our customers achieve which is why we’re proud to introduce Brad Hollingshead! […]

Read More

Spotlight on Success: Limeberry Lumber’s 10x marketing ROI!

How a hardware store launched home installation services and saw a 10x return First off, there are few things more gratifying on this Earth than hearing that our customers are successful. At Opportunity Knocks, we work hard to empower small businesses to increase their sales through marketing and today we’ve got an incredible success story to […]

Read More

Spotlight on Success: Swansea Dental Practice

Postcards Prove Perfect for Quick-Start ROI!   Customer spotlight: Making your presence known   An interview with Dr. Vatsal Suthar, proprietor of Swansea Dental Practice   Every now and then we like to sit down with the people who know the benefits of our products better than even we do – our customers. It’s a great practice […]

Read More

6 Ways Postcards are Better, Stronger, and Faster

112 years ago when I was in high school – don’t do the math – I had a speech teacher who told us something on the first day of class that I’ve never forgotten. Little did I know it would have stuck with me so many years later. He said, “Tell them what you’re going […]

Read More

10 Direct Mail Fundamentals You’re Probably Missing

En Vogue, a singing group popular in the late ’90s, had a song called Free Your Mind.  The lyrics were basically about letting go of pre-conceived notions when it came to a bunch of things.  “Free your mind / And the rest will follow.”   Stick with me on this.  (I feel like I’ve asked […]

Read More

Timing: The Difference In Direct Mail Success and Failure

I wanted some clever way of introducing how important time – and timing – is to a Direct Mail campaign. I mean, if you think about it, timing can seriously strengthen or drastically weaken whatever it is you’re trying to tell your prospect. Right?   You’re not going to send a postcard for that epic […]

Read More

Millennials and Their Giant Pot of Direct Mail Gold

Repeat after me: ‘Millennial’ is NOT a dirty word.  ‘Millennial’ is NOT a dirty word.  Very good!  In fact, Millennials might just be paving your path to financial and commercial success.   For whatever reason, there is a specific and somewhat nasty twisting of the mouth that happens when someone says – and even thinks […]

Read More
New Mover Data Counts
×