March Madness Video Testimonial Winner!

CONGRATULATIONS GINA PEARCE! YOU’VE WON THE FREE $5000 DIRECT MAIL CAMPAIGN! Gina not only shared her experience, but also her stellar results with Opportunity Knocks in this unique twist of a video. Check it our here!      Want results like Gina’s? Give us a jingle and one of our expert coaches will help […]

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3 Supercharging Tips to Keep Your Direct Mail Results Energized

Working for yourself isn’t always glamorous. The grind to keep the sales funnel full, the constant attention on employees and equipment, and making sure the work product turns prospects into repeat customers is never-ending.   The hustle can be draining, and there are times when you can’t tell up from down. We’ve all been there […]

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The 4 Direct Mail Marketing “Must-Know’s”

One of the most basic reasons anyone starts a business is to make money.  Right?  Even if you’re a non-profit, you have to have income of some kind to fund what you’re doing.  Businesses make money (or earn income, however you want to look at it) in so many ways – selling a ton of […]

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4 Must Do Secrets to Super Strong Direct Mail Results

Would you ever have thought you’d be reading a blog post about how working out and direct mail campaigns are the same?  Okay, not so much the same, but exercising and a fantastic direct mail strategy both have the promise of being predictably successful when you follow some of the same, simple rules.   (If […]

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Official Video Testimonial Contest Rules

NO PURCHASE IS NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT INCREASE THE CHANCES OF WINNING. Eligibility:To be eligible for this Contest, the contestant (“You”) must, as of the date of entry: Be a legal resident of the United States, and Be at least 18 years of age or older, and Have an active real […]

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WIN A $5,000 DIRECT MAIL CAMPAIGN!

ENTERING IS RIDICULOUSLY EASY AND SUPER FUN! Simply shoot a 1 minute or more video sharing your Direct Marketing experience with Opportunity Knocks.  Just Go To Facebook.com/OKMarketing or >> CLICK HERE << To Post Your Video to Our Facebook Page BOOM…you’re entered and eligible to win!  It’s that easy! (While you’re there, “LIKE” our page […]

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Postcard Marketing

Postcard Design Basics: Working Smarter, Not Harder

You know what you WANT to say, but you don’t have the first clue where to start to create your postcard.   What you need is a Stash Pile!   It’s simple.  A Stash Pile is just a folder or drawer of ideas and postcard mailings you already get in the mail – even from […]

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Dark Matter, Matters: How to Find Your Perfect Customer

Scientists tell us that something called Dark Matter is what connects everything in the Universe and that it exists in-between everything we see. It is invisible but extremely powerful. It is binding and specific in purpose but does not constrain. That’s the way I think about Demographics, especially when applied to a Direct Mail campaign. […]

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Pictures Help Your Direct Mail More Than Words Ever Could

Let me tell you right from the jump that no matter how quickly you think you can read, you will NEVER decipher words faster than images. Trust me.  And if not me, trust the super smart folks over at M.I.T. who performed the study. With direct mail, it is critical that you make true and […]

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