Become the Architect of Your Success

Three components for Building a Strong Business Foundation By Julie Escobar We’re heading into the new year soon— tell me, what do you want to build? Become the architect of your own success by ensuring that life’s best cornerstones are firmly in place for your career, your family and yourself. 1. Craft a detailed blueprint: […]

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Who’s Searching for Your Product or Service?

TIPS TO KEEP YOUR MARKETING TOP OF MIND—AND ON TOP OF THE SEARCH ENGINES By Julie Escobar It’s a funny thing about product or service names; they can be just as cute, catchy, or creative as you like but unless they spell out what you do or who you are, they won’t help get you […]

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Creating a Culture of Connectivity

How to Make Customer Relationship Building Part of Your Company Culture By Julie Escobar Our economy is on the move and wise business owners are on the move as well to make sure that their customers are more than just a name on a mailing list – they’re real people with real connectivity to their […]

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Postcard Marketing:  Five Facts for Today’s Market Leaders

Postcard marketing? Direct mail?  That’s old school stuff right?  Well yes – and no.  What business owners and entrepreneurs are finding out in today’s economy is that sometimes to move forward, it’s REALLY smart to look back.  By taking a lesson from direct mail experts of old and implementing now technology and tools, you can […]

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