small business marketing

10 Critical Direct Mail Best Practices

How to Get the MOST Results From Your Direct Mail By Jim Schimpf For more than 10 years the folks at Opportunity Knocks have been producing the kind of direct mail, and direct response mail tools that have helped businesses grow their businesses — without breaking the bank. Throughout all this time, it’s safe to […]

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Setting the “Stage” for an Ideal Partnership

How a Professional Interior Designer and a Top Real Estate Agent Joined Forces for Success By Julie Escobar, Director of Corporate Marketing It’s always wonderful to hear different perspectives from folks who are thinking outside the box out there in their businesses and finding new ways to not only do more business, but do it […]

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The New Generation of Marketing

The New Generation of Marketing  By Crystal Pope  They were raised in the digital age.  Internet, cell phones and computers are high on their list of necessities.  They lead busy lives; communicate via email, texts and social media.  “They” are Generation X and Generation Y. While these younger generations lead vastly different lives than their […]

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The 1 Guaranteed Way To Reach Your Target Market

The ONE Guaranteed Way To Reach Your Target Market  By Crystal Pope Marketing to the right set of eyes is essential. Your message must be applicable to the person viewing it. Customers need to feel a connection to what you are offering- a sense of relevancy. A prospect is much more likely to respond to […]

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New Mover Data Counts